ℹ️ About
This course is designed to provide trainees with in-depth knowledge and practical expertise in Google Ads, helping them master the art of planning, executing, and optimizing ad campaigns that drive measurable results. From understanding campaign structures to mastering bidding strategies and analyzing ad performance, this course equips learners with the tools needed to run successful advertising campaigns on Google.
Whether you are a business owner, a freelancer, a job seeker, a working professional, a student, or simply someone looking to monetize digital platforms, this course is tailored for you. If you have ever searched on Google or clicked on an ad, it’s time to learn how those ads are created, optimized, and scaled — and how you can use them to generate revenue or grow your business.
👨🏫 Meet The Trainer
Rana Tayyab Nadeem
BBA in Marketing (NUML University, Lahore) | Digital Marketing Specialist & Instructor
Rana Tayyab Nadeem is an experienced Digital Marketing Specialist, Trainer, and Social Media Marketing Manager with a proven track record of running successful Google Ads campaigns for businesses in Pakistan and the UAE. He currently works as a Digital Marketing Specialist at Digital Beehive Marketing Agency (Dubai, UAE), where he designs and executes comprehensive digital marketing strategies and manages ad budgets on platforms including Google Ads and Meta Ads Manager.
He has trained hundreds of students as a Digital Marketing Instructor at WebPro Institute and Society for Education & Technology, delivering interactive lectures on topics such as Google Ads, SEO, Social Media Marketing, and Paid Advertising. His practical industry exposure includes planning ad campaigns, optimizing keyword performance, analyzing ROI, and ensuring effective targeting strategies for brands across multiple industries.
In addition, he has held leadership roles as Manager (Social Media Marketing) at Agora Innovation Limited and Inceptech Solution, where he developed data-driven ad campaigns that boosted brand engagement, traffic, and conversions. His blend of academic knowledge, hands-on experience, and teaching expertise makes him the ideal trainer for this course.
📋 Course Details
🎯 What you will learn
After completing this course, you will be able to:
- ✅ Understand the fundamentals of Google Ads and campaign structures
- ✅ Create and manage Search, Display, Video, and Shopping Ads
- ✅ Perform keyword research and master targeting techniques
- ✅ Optimize ad copy, extensions, and landing pages for maximum ROI
- ✅ Learn bidding strategies, budgeting, and campaign scaling
- ✅ Analyze ad performance using Google Ads Dashboard & Google Analytics
- ✅ Avoid common mistakes and apply best practices for long-term growth